Navigating the Chinese market: A business roadmap for Belgian companies

From huge market opportunities, access to production capacity and technological innovation: China has it all. But how do you enter this complex market and develop the right market strategy for your business? The Belgian-Chinese Chamber of Commerce (BCECC) launches a webinar series: « Navigating the Chinese market : A business roadmap for Belgian companies ». The objective of the 5 webinars from January to May 2025 is to guide companies interested in the Chinese market by giving them advice on the general business environment in China, financial solutions, customs, intellectual property rights...

BECI supports this initiative which is ideal for companies starting business with China or for business leaders who are interested in the Chinese market but don't know how to get started and offers the opportunity to its members to participate on the same conditions than those of the BCECC.

The BCECC has bundled decades of experience from the most seasoned China experts, all into 1 convenient series of webinars: "Navigating the Chinese market: A business roadmap for Belgian companies". This is a must for every entrepreneur who is aspiring to enter the Chinese market! Together with seasoned experts, we will explore the legal, business-related, financial and cultural aspects of doing business with China. Navigating China’s market can be complex, but our expert-led sessions offer practical insights, real-world case studies, and valuable networking opportunities to prepare your business for success.

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The webinars will be held in English.

Who should attend?

• CEOs, sales managers, purchasing managers, and anyone looking to expand their business in China
• Belgian companies currently exporting to or importing from China

Topics of the 5 online sessions from January to May

• Session 1 - 30 January 2025: General business environment in China with Flanders Investment & Trade (FIT).
• Session 2 - 20 February 2025: Getting started in China: How to conduct market research in China in a cost-efficient way? How to find and screen trading partners in China and implement a China strategy? How about export financing & transactions?
• Session 3 - 18 March 2025: Intellectual property protection, setting up a company or representative office in China, negotiating contracts & practical aspects of doing business with China
• Session 4 - April 2024 (date TBC): Subsidies to support SMEs, technology-related investment solutions and customs regulations
• Session 5 - May 2024 (date TBC): General pitfalls of doing business in China and how to navigate them, learned lessons, opportunities & presentation on China’s development in technology and innovation

Session 1: 30 January 2025 - General business environment

In session 1, we will dive into the general business environment of China with Flanders Investment & Trade (FIT) Economic Representative in Beijing, Koen De Ridder. He will discuss China’s past, present and future, and the different transformative phases that resulted in China’s economic presence in the world today. From China’s globalization and digitization era under President Xi Jinping to the new Silk Road, China’s 14th Five Year Plan and more: this webinar is essential knowledge for everyone doing business with China.

Agenda:

11:00-11:10: Opening remarks by Mr. Bernard Dewit, Chairman of the BCECC 

11:10-12:10: “Economic and social tendencies in China from 1949 to the present” by Mr. Koen De Ridder, Economic Representative of Flanders Investment & Trade (FIT) 

12:10-12:25: Q&A session 

12:25-12:30: Closing remarks by Mr. Bernard Dewit, Chairman of the BCECC

Registration:

BECI and BCECC Members: €150 for all webinars (VAT Excl.)

Non-Members: €250 for all webinars (VAT Excl.)

All webinars will be held on Zoom